How to Play safe with Your Credit Card Online

Today, the internet has become a medium through which many people purchase things. A lot of transactions are carried out on daily basis through the internet. One of the widely used methods of payment for online transactions of various kinds is credit card. Many online businesses accept it as a means of payment. Schools, hospitals, government agencies and other organizations also receive and make payment with credit cards. Unfortunately, it is not a risk-free means of payment despite its numerous benefits. Many people have become victims of identity theft, phishing, visiting and other methods used by credit card criminals. So, if you are making payment with your credit card through the internet, it is of crucial importance that you play safe. Here are some tips to apply to enable you use your plastic card safely through the internet.

Avoid public computers

If you don’t want to be a victim of credit card fraud, I will advise you to avoid making purchases with a public computer or a computer that you don’t know the owner or you have no trust in the owner. There are a lot of programs or apps that can capture and save data inputed in a computer. Besides, a public computer may have malware that keep records of credit card details. You don’t actually know what programs are running in a computer that you are using and you may not have the freedom and time to check it. This is why it is of crucial importance that you don’t use any computer that you have no sole right of usage to when you are making a purchase. If you prefer making shopping through the internet, try and get your computer or a good mobile device for that.

Install firewall and reliable security software in your computer

Even if you are using only your computer to make purchases, it is also advisable that you fortify it against different kinds of viruses and malware which credit card criminal use in obtaining the credit card details of online shoppers. Make sure that your security software is regularly updated because these threats are renewed and released on regular basis.

Shop in only reliable website

There are many fraudulent and fake websites created by fraudsters as a means of duping their unsuspecting shoppers. So, before you make use of any website, make sure that it is reliable and real. If you are not sure, first take time to research about the website from different sources. From the information you obtain, you can now decide whether to go ahead with your purchases or not.

Take extra online security measures

Before you pay for anything with your card, first sign up to ‘Verified by MasterCard or Visa Securecode’ as extra security measures and do a BIN search.

Always pay through a secure payment page. Check the website address to ascertain whether it begins with https://. The s at the end stands for secure. It is also advisable that you pay only through pages with padlock symbol normally shown at the payment page’s bottom right corner.

Easy to Start Online Business Ideas

Starting a business online is not capital intensive and does not take time. But it all depends on the type of business that you will like to begin online and your skills. Here are some online businesses that you can start quickly and without much money.

SEO consulting

Search engine optimization (SEO) is a popular method of promoting a business online. It is very crucial in the ranking of website on the search engines. Many business owners especially small business entrepreneurs are not aware of the importance of such a marketing strategy and some wonder why they are not well ranked on the search engine. If you are a good SEO expert, you can establish an online SEO consulting business.

Business coaching

If you have a degree in business administration or you are highly talented in the field, you can make money with it from the internet. All you need to do is to establish an online business coaching firm. There are a lot of young aspiring entrepreneurs out there looking for somebody to guide them.

Social media consultant

The social media networks such as Facebook and Twitter are widely utilized by many businesses to popularize their brand and products. Unfortunately, a lot of firms are yet to take advantage of these platforms. Many companies using them to market their businesses hire experts in the field. If you are good in using these marketing features of these platforms, you can chart a career for yourself online with it.

Specialised retailer

The internet is an arena where people who are not producing anything can sell other people’s goods and make a living from it. You can start an affiliate marketing business where you will help other business to sell their items and you will be given some commission on any item you sell. You can also start an online shop of your own. All you need is an e-commerce website and a web-hosting service with an integrated shopping cart. You can also collaborate with other vendors to ship items to the buyers.

Email Testing Tips

Email marketing is a widely used means of promoting a business online today. It is also used by businesses, organizations, hospitals, universities, nongovernmental societies, social and sport clubs to popularize their organization and products and also to disseminate information to the public about new products, promos and the likes. It is a veritable means through which they seek for new members and also retain old ones. However, regardless of its numerous benefits and efficiency in ensuring brand loyalty, its application can be very scary as it entails a lot of things. If you get it wrong, you will be a loser and if you get it right, you will be a winner. Once you send out emails, you will be judged by thousands of subscribers. How they judge your emails determines how they will see our business. It is therefore of crucial importance that you know how to write quality emails. Here are tips for quality email testing.

Create a short text

Many people make the mistake of creating lengthy text. Regardless of how good and convincing you sound in your writing, it is always right to keep it short. Many internet users have no time to read lengthy message. Once they see that it is lengthy, they delete it or move over other emails. Take yourself as an example, can you spend up to 5 to 10 minutes reading one email? So, make a snappy text that can be read just within 30 seconds to one minute.

Make text that contains all the basic element

Writing short emails does not mean that your text should not contain all the basic element of a good email. It is important for your email to have a subject line which captures briefly the entire message. A second important part of an email is the sender’s name. It is not good to send an anonymous email to your reader. They will want to know who is writing them otherwise they will regard your email as a junk email. Last but not the least is the content of your email. Once you are able to incorporate all these three parts into your short text, you can send it to your readers.

Be wise with your choice of the number of subscribers

The essence of email marketing is to let as many people as possible know about your brand and also to retain existing customer. So, it is of crucial importance that you send your emails to many people. So, make effort to get as many subscribers as possible. The number of subscribers you have determines the number of people that is likely to read your email.

Send one email at a time

One mistake that a lot of email marketers make is to send multiple e-mails at the same time. People make this mistake because they assume that the more emails they send, the more impact they make. This is not good regardless of how plausible their argument may appear to be. Ideally, you should send one email at a time. This will enable you to track the result of each result easily. Every email marketing campaign should be result oriented and made not by ordinary spammer. If you don’t know how successful a campaign is, it will be wrong to start another one.